Know exactly why AI recommends someone else, and the order to fix it.

Your clients ask ChatGPT, Perplexity, and Google AI who to hire, and a competitor's name comes back instead of yours. The Snapshot shows you it's happening. The Audit shows you why, across every query your clients actually use, with competitor analysis and a roadmap ranked in the order to fix it. Two weeks, done for you. A full diagnosis, not a build.

$2,000 AUD · two-week diagnostic, done for you

Diagnosis only. If the build is the right next step, the roadmap says so.

Want a faster, cheaper first read? Start with the $197 Snapshot and step up when you're ready.

What you get

You stop guessing why AI skips you, and get the full reason, in order.

You already suspect something's off. AI names a competitor, or describes your category in words you'd never use, or skips you entirely. The Snapshot confirms it on a few queries. The Audit tells you why, across every query, and what to do about it.

I run your real client queries across the major engines, analyse what's driving every result, and pull apart who AI recommends instead and the signals that earned them the citation. Then you get a roadmap: every gap, ranked by impact, sequenced so you fix the things that matter first instead of reordering deck chairs for six months.

It's diagnosis done properly. The kind you can hand to a team, work through yourself, or bring to the build with the hard thinking already done.

You leave knowing the why and the order. That's the whole point.

How it works

Three steps. One method.

I run your real queries across the engines, find why each answer goes the way it does across six dimensions, then hand you the roadmap. No dashboard to decode, no jargon.

  1. I map your real query landscape.

    Not the three searches you'd think of off the top of your head. The full set of questions your clients actually ask AI when they're looking for someone like you, run live across every major engine, so the picture is complete instead of a spot-check.

  2. I find why each answer goes the way it does.

    I work through the six dimensions that decide whether AI names you: identity, structure, proof, readability, question-fit, and voice. Then competitor citation analysis: who AI recommends instead, and the specific signals that earned them the spot.

  3. You get the roadmap, ranked and in order.

    Every gap, prioritised by impact, sequenced so you fix the things that actually shift your visibility first. Plus an honest call on whether the build is your right next step. If it isn't, the roadmap says so, and you can act on it yourself.

The six dimensions I score you on

  1. Identity Can AI pin down who you are as a real, distinct business?
  2. Structure Is your expertise shaped as answers AI can lift and quote?
  3. Proof Are there outside signals AI trusts enough to vouch for you?
  4. Readability Can the engines' crawlers actually read your site?
  5. Question-fit Do you answer the questions your clients really ask AI?
  6. Voice Is your point of view distinct enough to be attributed to you?

Why a guess won't fix it

You can't fix what you can't see clearly.

A generic AEO checklist describes good in the abstract, the same for everyone, which helps no one in particular. A rank-tracking tool counts the blue links AI doesn't even use. And guessing at fixes burns months on things that were never the problem.

AI recommends the business it can understand, not the best one. The reason it can't understand you is specific: your entity, your proof, the shape of your content, the queries you're missing. The Audit finds that exact reason, on your real searches, against your real competitors, so the work you do next is the work that actually moves you into the answer.

Sally Kuter running a citeability check at her laptop

The proof

His website was beautiful. AI had never heard of him.

// citeability case · Andre Obradovic · named across four engines

Andre is a solo, expert-led coach with a site that looked the part. On his core client queries, AI named no one like him, and never him. After the citeability work, when clients ask AI for the best weight-loss coach for men over 40 in Melbourne, he's named, first in most answers, across four engines. His page views are up 51% and his email leads doubled month on month.

  1. Perplexity "best weight-loss coaches in Melbourne for men over 40" Named as a strong match.
  2. ChatGPT Same query Listed first, ahead of local gyms.
  3. Google AI Overview "top weight loss coaches for men over 40 in Australia" Named first, his own site cited as the source.
  4. Grok "best weight-loss coaches for men over 40 in Melbourne" Named as the standout.
"I will keep working with her for the long term."
Andre Obradovic Certified Executive Coach, client

AI answers shift run to run, so I measure visibility as a pattern across engines and prompts, never a single screenshot. Receipts shown are from his home region. A direct quote about the AI result is on the way.

Is the Audit your right next step?

This is for you if

  • You already know AI isn't naming you, and you want the full why.
  • You're an established, founder-led service business, past survival mode.
  • You want the whole map before you commit to a build.
  • You'd rather fix things in the right order than guess and hope.

It's not for you if

  • You haven't checked where you stand yet. Start with the free check or the Snapshot.
  • You want it built today. That's the Engine, not the diagnosis.
  • You're after a guaranteed number-one spot. No honest person sells that.
  • You want blue-link SEO. Different job, different page.

Questions

Questions, answered straight.

Audit vs Snapshot. What's the difference?

The Snapshot is a fast read on a handful of queries, with a baseline score and your first ranked fixes, for $197 and no call. The Audit is the full strategic map: every query your clients use, competitor citation analysis, a gap analysis across all six dimensions, and a complete roadmap sequenced by impact. Start with the Snapshot if you want a quick, honest read and the first moves to make yourself. Step up to the Audit when you want to understand the whole why before you commit to a direction. If you ran the Snapshot first, that $197 credits toward the Audit when you upgrade within 30 days.

Do you guarantee I'll get cited by AI?

No, and be wary of anyone who does. AI engines are non-deterministic, and citation depends on the work that happens after the diagnosis, work you or I then do. What I guarantee is the substance of the Audit: a complete, honest diagnosis of why you're not being named, and a roadmap you can act on in the right order. The Audit tells you exactly what to fix. Acting on it is what earns the result.

Isn't this just SEO, or one of those AEO checklists?

No. SEO optimises for ranking in a list of blue links. A generic AEO checklist hands you the same advice it hands everyone, so it never lands on what's actually wrong with you. The Audit finds the specific reasons the engines can't confidently recommend your business, on your real queries, against your real competitors. The reason you're invisible is particular to you, and that's what this pins down.

How long does it take, and what do you need from me?

About two weeks from the time we lock scope. I'll need a short brief on what you sell, who your clients are, and the questions they ask when they're looking for someone like you, plus access to read your site and your existing off-site presence. After that it's done for you. You don't have to sit on calls or decode a dashboard, you get the findings and the roadmap in plain language.

What happens after the Audit?

You walk away with a roadmap you own. You can implement it yourself, hand it to your team, or have me build it through the Citeability Engine. The Audit gives a clear recommendation either way. There's no pressure to take the build, and nothing chasing you up the ladder.

Why does the Audit cost more than the Snapshot?

Because it's a different job. The Snapshot is a fast, automated-leaning spot-check on a few queries. The Audit is hands-on diagnostic work across every query your clients use, real competitor analysis, and a roadmap sequenced for your business specifically. You're paying for the complete picture and the order of operations, not a sample of it.

Find out why AI keeps naming someone else.

Book a call and we'll check the Audit is the right move for where you are. If the Snapshot makes more sense first, I'll tell you. The Audit is a full diagnosis across every query your clients use, with a roadmap ranked in the order to fix it.

Book a call about the Audit

$2,000. About two weeks, done for you. A 30-minute call first, no pitch, just honest fit.

The Five-Folder System, free, in your inbox.

The folder template, a checklist of what drops into each one, and the copy-paste prompt that points any AI tool at it. About thirty minutes to set up.